Ringier Trade Publishing Ltd is the Hong Kong-based subsidiary of Ringier AG, the Swiss multimedia communications group founded in Zurich in 1831.Ringier Trade Publishing Ltd publishes 22 specialized industry magazines for China, in simplified Chinese, reaching over 480,000 decision-makers in China’s chemical, processing and metalworking industries. In conjunction with the magazines, industry associations in China, key suppliers, Ringier Trade Publishing Ltd hosts 20 high level industry 2-day conferences.Ringier Trade Publishing Ltd has been a customer of Bedford since 1997, with Ringier rapid expansion and the need to further automate client response operations, Ringier has upgraded to the newest version of C6 Magazine Circualtion System. The new system is deployed in four Ringier offices in China and Hong Kong and can be accessed via internet by Ringier’s staff or customers.
The new web inquiry functions (Magazine Clarity) is a powerful features that enable magazine advertisers to find out prospects to their advertiserment online and can generate such listing in convenient Excel or PDF format.